![]() ![]() What is a logo?Ī logo is a visually recognizable mark for your brand that can take the shape of a name, letter(s), or a symbol. Once you have an idea of your brand identity and target audience, you can focus on the elements that make up a high-quality logo, like color combinations and typography. ![]() We asked Michelle Scully, co-founder of Spark & Pony, a boutique creative marketing studio and Squarespace Circle member, to outline the key steps behind designing a professional logo that works for your brand.
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